Thursday, July 30, 2009

Model Search!

We are looking for female models to showcase our Spring 2010 collection during our LAUNCH PARTY! This is going to be a very exciting event with lots of magazine editors, boutique owners, buyers, and other fashion insiders. Great opportunity for girls looking to expand their portfolio, get experience, and meet great people. Ideal measurements would be 34-26-36.5 and around 6'. Please contact us if you are interested... we would love to meet you!

Tuesday, July 28, 2009

Mario, Make Me A Model...

Aspiring model? Be discovered! Mario Tricoci Hair Salons & Day Spas are hosting Model Calls. Win the opportunity to walk in the Macy's show during Chicago Fashion Focus! Visit: www.mariomakemeamodel.com video

Tuesday, July 21, 2009

Meet the Designer! Get to know Ashley in this fun interview...

video

Tommy Hilfiger Visits the Incubator!

  City of Chicago/ Patrick L. Pyszka (Ashley Zygmunt at the far left)

MAYOR DALEY AND MACY’S ANNOUNCE TOMMY HILFIGER

 AS MASTER DESIGNER FOR CHICAGO FASHION INCUBATOR

5th Annual Fashion Focus Chicago 2009 to be held October 22-25

Mayor Richard M. Daley and Macy’s announced the appointment of Tommy Hilfiger as Master Designer for The Chicago Fashion Incubator at Macy’s on State Street.

The Chicago Fashion Incubator, a joint venture of the City and Macy’s established in 2008, annually provides six emerging Chicago-based designers with the resources -- including workspace, curriculum and mentoring -- to launch their careers in fashion.

Hilfiger’s participation was part of the larger announcement that Fashion Focus Chicago, a four-day celebration of Chicago’s thriving fashion industry, returns for a fifth year from Thursday, October 22 through Sunday, October 25. Fashion Focus Chicago showcases some of the city’s top designers and features runway shows in Millennium Park, shopping events, student designer events, and industry seminars.

“Fashion Focus Chicago has established itself as a wonderful way to support the city’s fashion community, highlight the talented artists who live and work here and draw people to the neighborhood shops that sell fashions by local designers,” Daley said in a news conference held at Macy’s, 111 N. State St.

“The Incubator designers are lucky that such a major figure in the design world as Tommy Hilfiger is willing to share his knowledge and experience with them,” he said.

As part of Mr. Hilfiger’s official role, he will serve as a mentor to the designers throughout their year of learning the fashion business. As an internationally acclaimed designer, he will be able to discuss key issues and offer concrete advice to the designers.

“With over 20 years in the fashion industry, I fully appreciate the significance of this program and its contribution to the growth and development of designers at a crucial stage in their careers,” said Tommy Hilfiger, Principal Designer, the Tommy Hilfiger Group. “I am honored to be involved in this project and look forward to sharing my experience in the fashion industry with these designers.”

"Fashion is a fiercely competitive business, and through the Incubator, we enhance the opportunity for Chicago designers to succeed by nurturing and encouraging them,” said Terry J. Lundgren, Chairman, President and Chief Executive Officer of Macy's, Inc. “Macy's has a long history of supporting the City of Chicago’s Fashion Focus initiative and we are happy that through our relationship with Tommy Hilfiger we are able to engage him as Master Designer."

Highlights for this year’s Fashion Focus Chicago include three headlining runway shows on Chase Promenade North in Chicago’s world-renowned Millennium Park and three independent designer runway shows at various locations across the city.

The Millennium Park runway show line up includes Macy’s Designers of Chicago, Dress Code: The Chicago Design Schools Show, and Gen Art’s Fresh Faces in Fashion.  The independent designer runway shows feature the lines of Michael Allen Stein, Organik Revolution, and Horacio Nieto.

New this year is a partnership with Nolcha, a leading organization in promoting independent and emerging fashion talent from around the globe. Nolcha will be holding an Independent Retail Week in Chicago October 19 - 25 that will offer in-store events, sales, and luxe beauty treatments.

Rounding out this year’s event are Fashion Focus-inspired Girlfriend Getaway shopping packages.  Fashion Focus Chicago has partnered with theWit, The James, and the Essex Inn hotels to offer visitors an immersion in the Chicago fashion scene. The packages will include boutique excursions, signature cocktails, in-hotel events, reserved fashion show seats and VIP access, shuttle service and customized fashion itineraries.

Daley pointed out that the contribution the fashion industry makes to improving the quality of life in Chicago has never been more important than right now, as the nation faces such difficult economic times.

“I know this has been a very difficult year for designers, retailers and many others in this industry.  Many are struggling simply to keep their business doors open. 

But we also recognize that these times set the stage for opportunity,” the mayor said.

“As we re-focus our efforts to help people meet economic challenges, we lay plans to create our future. Fashion Focus 2009 builds on the successes of the past five years and moves us closer to our goal of helping this industry reach its maximum potential in our city,” he said.

Fashion Focus programming is presented by the City of Chicago in partnership with Macy’s,

Gen Art Chicago, the Apparel Industry Board, Inc., Chicago Fashion Foundation, Columbia College Chicago, The Illinois Institute of Art – Chicago, the International Academy of Design and Technology, the School of the Art Institute and the Chicagoland Entrepreneurial Center.

Chicago boasts more than 400 designers and 375 independent fashion boutiques. For more information, visit www.chicagofashionresource.com.

Monday, July 20, 2009

Interview with Ashley!

Q: How did you get started in fashion?

A: In high school I took a patternmaking class at the School of the Art Institute of Chicago in their early college program, testing the waters of fashion. I loved it and ending up applying to big ten schools with fashion programs so that my passion could become a career.

 

Q: Who is the target customer for Zamrie?

A: Specifically, women in their thirties and forties that are career and family oriented. It is this lifestyle that demands a versatile closet with timeless classics that each woman can individually mix and match for years to come.

 

Q: How did you get involved with the Chicago Fashion Incubator (CFI)?

A: I was actually living in NYC and really missed home, so I Googled: “Chicago Fashion.” As soon as I came across the application for the Incubator, my heart dropped. I knew I had to make it happen. Funny thing is… I found the application on Sunday and it was due on Friday. I didn’t sleep for a week straight so that I could get the application in on time. Two weeks after my interview they called to offer me one of the six invitations.

 

Q: What were you doing in New York?

A: After completing internships with high-fashion designers Zac Posen and Peter Som, I wanted to experience the corporate world of design and freelanced for Li and Fung USA. There, I helped with Norma Kamali for Wal-Mart, Just My Size, and White Stag Fast Fashion.

 

Q: Can you tell us what inspired your Spring 2010 collection?

A: I always find inspiration in traveling. I find it very important as a designer to understand other cultures and ways of life. As a college student, I studied abroad at Hong Kong’s Polytechnic University. My Spring 2010 collection was heavily influenced by the eastern tradition I experienced in China, fused with a more modern, western dynamic.

 

Q: What are your long-term goals for Zamrie?

A: My dream is to build an empire. I want to make women feel confident in my designs so that they keep coming back for more. I hope that one day Zamrie will also reach men, and a world beyond the fashion community through partnerships with individuals from other creative fields.

Thursday, July 16, 2009

If you're in the Chicagoland area...

Come to the 7th Floor of Macy's and check out some of Ashley's work, along with the other Fashion Incubator members and local Chicago designers through August 23rd! Let us know when you plan on stopping by and you might get a private tour of the Incubator with Ashley!

Welcome!

My name is Ashley Zygmunt and I am the head designer of Zamrie. I am so excited to introduce everyone to the collection of contemporary womenswear that I have been working on for months. Set to debut in Spring 2010, Zamrie infuses alluring details into each garment so that practicality and high style can directly coexist. Check out our Facebook page and become a fan! Thanks for all your support!
A sneak peak at our photoshoot for Zamrie's Spring 2010 looks!